Elegance in Detail.

Work // Boston Acoustics

Boston Acoustics is a brand with a rich heritage in the development of loudspeakers. For more than 30 years, they have been tracking down the typical and distinctive Boston Sound.

Recently they excelled expectations of both, critics and consumers, with their splendidly tested A-Series speakers. The M-Series constitutes the next step in this evolution. A collection of speakers for every purpose that irritates in one way only – their bargain price.

The people at Boston Acoustics reached their goal thanks to a very simple principle: the whole is more than the sum of its parts. And consequently they paid utmost attention to each and every detail of the M-Series.

We like to work the same way. And paid attention to each and every detail while developing the „elegant dynamics“ concept, during the shooting of the motifs and when developing the comprehensive microsite, which is now available in 5 languages.